Branding

We build brands people love, remember, and trust.
From research, strategy, and design to launch.
plan a call
What we do

What branding means to us:

[1]Research & analysis

We dive into your vision, business, audience, and competitors to shape the direction for your new brand.

[2]Strategy

Based on our research we build your strategy to connect with the people who’ll love your brand.

[3]Design

We design a visual identity rooted in your strategy. From logos and colours to typography, photography and application.

[4]Brand book

We combine everything into a brand book to guide the implementation of your brand across all touchpoints.

[6]Brand launch

We bring your brand to life with content. From websites and social media to business cards, email signatures, and more.

Noomi Mikkelsen
Marketing & Branding Lead, Kaffe Bueno
Testimonials

"Within just the first month, our social media performance grew by over 500%, thanks to IVL Creative’s ability to quickly align with our brand voice, campaign strategy, and tone, [...]. One standout moment has been the “Nature is Not White” protest-style post, which went viral with over 40,000 impressions."

Joël Frei
Communications Officer, Swiss Platform for Sustainable Cocoa
Testimonials

“IVL Creatives streamlined our social media and e-mail activities for the Swiss Platforms for Sustainable Cocoa and Coffee. Together, we developed a social media strategy that works across both associations. The LinkedIn toolbox session was also useful and equipped the team with the skills needed to implement the strategy.”

Niki Byington
Chief Sustainability Officer, Bext360
Testimonials

"In just one month of working together, we saw remarkable improvements in our social media performance - engagement, reach, and monthly follower growth more than doubled! IVL Creatives’ strategy was not only effective but also aligned perfectly with our mission and values."

Elisa Criscione
Founder, Digital Coffee Future
Testimonials

"IVL Creatives has worked extensively with our team to provide solutions, new points of view, and great perspectives. They also always been ready to tackle any challenges. Their accuracy and flexibility made them a great addition to the team. I can fully recommend them."

Alejandro Franco
Co-Founder, Kaffe Bueno
Testimonials

"From the ease of communication, to the quick understanding of complex company context and industries, to translating complex information into engaging content, [...], and the list goes on. Working with IVL Creatives has felt as a step up in the company's digital marketing performance and professionalism."

Joab Teeuwen
Marketing Manager, Pelt8
Testimonials

"Working with IVL Creatives over the past three months has been a good experience. They are highly knowledgeable and taught us valuable insights about social media that we will continue to implement. They always respond quickly and ensure we have all the necessary materials on time."

Jacqueline Flick
Founder, HONEYNUT®
Testimonials

"IVL Creatives helped build our wonderful HONEYNUT® brand strategy, guiding clear visual and written communication across all channels. They also contributed to designing the content strategy for my personal Instagram account, @jacquelinexplores. They truly helped bring my vision to life!"

Alessandro Grampa
Co-Founder, Hexagro
Testimonials

“I had the pleasure to work with IVL Creatives for a little over 5 months and everything went very well. Communication was great, and we were able to create interesting organic content for our social media channels. They also opened our TikTok channel and grew our user base from 0.”

Bill Guyton
Co-Founder, SCCA
Testimonials

“We worked together for over two years for Madagascar's TISRO Alliance. Their role in this program involves developing social media posts and other strategic communications for public and private partners. They are highly reliable, creative and dependable. I highly recommend them for any role related to strategic communications.”

Case studies

Our work

Working on something like this? Let’s grow it together.
B-Corp
Upcycling
Circular cosmetics
Wholefoods
Plant-based protein
Specialty coffee
Single-origin tea
Fine chocolate
Fair trade
Supply chain traceability
Holistic wellness
Sustainable SaaS
B-Corp
Upcycling
Circular cosmetics
Wholefoods
Plant-based protein
Specialty coffee
Single-origin tea
Fine chocolate
Fair trade
Supply chain traceability
Holistic wellness
Sustainable SaaS
Our process

Next steps

You’ve found your brand builders. Here’s what happens next.
[1]

Plan a call

We jump on an intro call to see if we’re a good fit. We’ll talk about your business goals, and why you need new branding. If we vibe, we move forward.
[2]

Agreement

We send over our agreement. It covers everything about our branding project and how we’ll work together. Once signed, we reserve availability and send our first invoice.
[3]

Onboarding

While you process the payment, we begin onboarding. You share all about your desired brand identity while we align on the direction.
[4]

Branding

We start building your new brand. From research and strategy to design and launch, we build it all together.
Tech we use daily

Our toolbox

FAQs

Frequently asked questions

[1]What is branding and why does it matter?

Branding is the process of shaping how people see your business.

It’s more than just a logo. Branding is the strategy behind how your business is positioned, looks, communicates, and connects with people.

Good branding helps your business:

[1] Scale
Branding gives your business direction and makes future marketing decisions easier.

[2] Stand out
Branding helps people choose you over competitors instead of blending into the market.

[3] Build trust
Consistent branding makes your business more professional, trustworthy, and reliable.

[4] Attract the right people
Good branding attracts people who believe in your business, share your values, and keep coming back.

[5] Charge more
Strong branding increases the perceived value of your products and services.

The goal of branding is simple: build businesses people love, remember, and trust.

[2]How do I know if branding is what my business needs?

Launching a new business?
Want to tap into a new market?
Or does your brand feel outdated in today’s digital world?

Then it’s time to hire brand builders like us!

We build brands designed to grow.

[3]What is included in your branding service?

We offer the complete branding package. From research, strategy, and design to final launch. We follow a 5-phase approach to branding:

[1] Research & analysis
We dive into your vision, business, audience, and competitors to shape the direction for your new brand. This includes a 90-minute desired brand identity interview, business & brand analysis, ideal target audience research, and competitor analysis.

[2] Strategy
Based on our research, we build a strategy to connect with the people who’ll love your brand. Our strategy included the 12 components every strong brand strategy needs.

[3] Design
We design a visual identity that fits your strategy.

This typically includes:
- Logo
- Colours
- Typography
- Photography guidelines
- Mockups

[4] Brand book
We combine everything into a brand book to guide the implementation of your brand across every touchpoint. Usually, this becomes a beautiful piece of content you’re proud to share with your team and partners.

[5] Brand launch
We bring your brand to life with content. What’s included depends on your needs and budget. This could be website pages, social channels, business cards, email signatures, and other essential launch assets.

This is how we build brands that grow.

Contact us for more details.

[3]Do you only work with Dutch businesses?

No. Our creatives work with sustainable brands worldwide in English and Dutch. Wherever you are, we’re happy to help.

[4]Building your brand with us is RIGHT for your business if…

- You struggle to explain what you do and why people should care
- Your market is saturated and you need a way to stand out
- Your brand was built decades ago and needs a more modern (digital) identity
- You’re an established company launching a sub-brand for a new audience
- You’re launching from scratch and want a strong foundation for growth
- You want a clear guide for all your business's written and visual marketing communications

[5]Building your brand with us is NOT right for your business if…

- You call yourself a “sustainable” brand, but can’t back up your claims. (we don’t support greenwashing)
- Long-term brand growth and consistency aren’t your goal
- You only want a “quick logo” without any strategy
- You want to copy competitors instead of building a distinctive brand
- You expect branding alone to magically fix deeper business problems
- You don’t want to invest time into the branding process

[6]How can I start building my brand?

You’ve found your brand builders. Here’s how to start: 

[1] Plan a call
Plan a call with us to see if we’re a good fit. We’ll talk about your business goals, and why you need branding. If we vibe, we move forward.

[2] Agreement
We sent over our agreement. It covers everything about our branding project and how we’ll work together. Once signed, we reserve availability and send our first invoice

[3] Onboarding
While you process the payment, we begin onboarding. You share all about your desired brand identity while we align on direction.

[4] Branding
We start building your new brand. From research, strategy, and design to final launch. 

This is how we build brands that grow.

[7]How soon can I start building my brand?

Send us a message to check our availability. We typically start new projects within one to three months of our first call. Usually a complete branding package is delivered 3-6 months from the starting date depending on the agreed contents.

[8]How do we communicate during the branding process?

Simple and direct.

Email
WhatsApp
Phone calls
Meetings

You’ll have one main brand builder as your point of contact throughout the project. And nothing gets launched without your approval.

[9]How involved do I have to be?

The hours of client involvement depend on the branding project. Typically, you provide input, review content, and join check-ins. We handle the rest.

[10]What’s the investment to start working together?

Our custom branding projects range from €8k to €25k. Let’s jump on a call to discuss your goals, and we’ll build a custom proposal that fits your exact scope.

Some brands we work with

Building a sustainable brand? Let’s grow it together.